Pullover Season – All about Cashmere, Mohair and Shetland

A blond model wearing a cacao brown cashmere pullover from COS

Ah, the luxurious world of natural yarns—Cashmere, Mohair, Shetland and Merino. These aren’t just buzzwords for the fashion elite anymore; they’ve gone mainstream. Just a few years back, these sumptuous fibres were the exclusive domain of high-end brands, coveted by those willing to splurge for unparalleled quality. But here’s the kicker: even your go-to high-street

Hotel Copacabana Palace: A Century of Elegance

Vintage photo of Hotel Copacabana Palace which is celebrating 100 years in 2023

In 2023, the iconic Copacabana Palace Hotel in Rio de Janeiro stands tall, celebrating a century as the shimmering jewel of South America’s most vibrant city. Overlooking the world-famous Copacabana Beach, its storied walls have played host to Hollywood legends, rock stars, political leaders, and discerning travellers from every corner of the globe. The Birth

Men’s Jewellery: How Guys Are Wearing Brooches and Pearls

Jon Kortajarena in the Cannes Festival wearing a black tie and a brooch from Bulgari

Gone are the days when men’s jewellery was all about watches and cufflinks, maybe a signet ring or a religious medallion if you were feeling fancy. But hold the phone—men’s jewellery is now one of the hottest trends out there. We’re talking brooches, diamond rings, and even pearl necklaces. According to data by Lyst, searches

PFW AW23- An Ode to the Fabulous French Heritage

collage with runway looks from Paris Fashion Week AW23

Paris Fashion Week concluded the Autumn/Winter 2023-2024 season, and it did not disappoint. From Copenhagen to New York, London, Milan, and finally Paris, the biggest names in fashion unveiled what we’ll be wearing next year. In a nutshell, the focus of the season was on beauty and refinement, with clothing that almost feels like haute

Cannes Festival Fashion Inspiration – Chanel is the Winner

collage with Chanel ambassadors at Cannes 2023

The Cannes Film Festival’s red carpet is the best fashion inspiration for new stylings and dreamy gowns. The 76th Cannes Film Festival this year was no different. A star-studded line-up of celebrities paraded their looks from the airport to the entrance of the Palais des Festivals, passing through all the press conferences and parties. But

#FashionTrends: Colours You’ll Be Wearing in AW 23-24

collage with one of the colours trends AW 23-24 group and four examples of outfits

Autumn appears to have arrived earlier than anticipated in the Northern Hemisphere. While I have a fondness for summer, I’m thrilled about the upcoming autumn and winter fashion trends. Each new season introduces a defining colour palette that sets the tone for what’s chic, trendy, and timeless. A few strategic colour choices can completely rejuvenate

10 Brands for Phoebe Philo and Old Celine Lovers

Collage with looks from Toteme, Gabriela Hearst, Bottega Veneta e The Row, brands to substitute old Céline by Phoebe Philo.

Although it’s been six years since Phoebe Philo announced she would leave Celine (2017), her followers eagerly await her comeback. The good news is that the designer has announced that she is launching her eponymous brand in September this year of 2023. Phoebe Philo also explained that the label are open for registration since July

Aisling Camps x Mama Farm: Rossellini’s fashion adventure

Designer Aisling Camps, Elettra Wiedemann and Isabella Rossellini wearing pieces from the fashion collaboration Aisling Camps and Mama Farm

This week, Isabella Rossellini and her daughter, Elettra Wiedemann, launched a knitwear line made from sheep’s wool in collaboration with designer Aisling Camps. The wool originates from the sheep on Isabella and Elettra’s property, Mama Farm, situated 100 km from Manhattan. The Aisling Camps x Mama Farm collection is available exclusively for purchase on the

Gucci or Guccy: How to Know if Your Bag is Real or Fake 

How to know if it's a real or fake Gucci bag?

At Notorious Mag, we’ve noticed the vintage and secondhand market isn’t just booming—it’s positively thriving! Consumers are now all about that ‘pre-loved’ life, firmly believing it’s the ultimate sustainable flex. And let’s get real: with the economy doing a rollercoaster ride and inflation playing peek-a-boo, platforms like Vestiaire Collective and The Real Real are becoming

Mui Miu Malibu Club: Juice Photos and Facts About ‘Bu’

Gigi Hadid on the Malibu Pier wearing a black dress and white bag from Miu Miu

Italian fashion powerhouse, Miu Miu, invited a group of luminaries for a summer soiree in Malibu. In the video embedded above, you can witness the day-long event, graced by the who’s who of the industry, all donning their vibrant summer attire. This article delves into why Miu Miu opted for Malibu – endearingly referred to

The Highlights Of Paris Haute Couture 2023

collage with models wearing the latest haute couture 2023 from Valentino, Ellie Saab and Dior

From July 3rd to 6th, the city of lights, Paris, played host to the fashion community for the Fall 2023 Haute Couture Week. Showcasing in opulent castles or along the picturesque Seine, they painted a picture that French grandeur and allure are on the fashion compass for this season and beyond. So, buckle up! This

Fashion Heritage: 8 Exceptional Haute Couture Ateliers

Kaia Gerber opening the Haute Couture Fall Winter 2023 for Valentino, wearing a white shirt and a oversized earrings

Haute couture is a realm of fashion with boundless imagination, where everything that stems from dreams can be brought to fruition. Behind this luxurious and exclusive affair, eight exceptional Haute Couture ateliers tirelessly toil day and night. These ateliers are the backbone of the high fashion industry, the artisans who transform sketches and musings into

Kate Middleton and Alexander McQueen: A Loyal Fashion Collab

Kate Middleton, Princess of Wales, wearing Alexander McQueen at BAFTA

Kate Middleton, Britain’s new Princess of Wales, has undergone a remarkable style transformation in recent months. Throughout her journey, she has remained a loyal client of one of the most influential fashion labels in the world—Alexander McQueen. This enduring partnership has not only shaped Kate’s evolution from a royal bride to a powerful and influential

Visiting Paris in the footsteps of Coco Chanel 

visiting paris in the footsteps of coco chanel

Notorious created this video showing the places where French fashion designer Coco Chanel walked and lived in Paris. We listed for you her favourite addresses, places of luxury and culture, that you should include in your next trip to Paris. Coco Chanel and Paris, an intertwined history As Paris Fashion Week AW22 just happened, the

The Story Behind the ‘Tennis Bracelet’ is Celebrating 45 Years

detail of three tennis bracelet-the story behind the tennis bracelet

This article about the story behind the tennis bracelet was updated and completed with more information. At the beginning of July, specifically on the 3rd, the Wimbledon tournaments kick-off, one of the most prestigious and historically significant tennis events in the world. All the deets of the tournament are right here. Wimbledon boasts a rich

All you have to know before buying a Panama Hat

notoriousmag editor wearing an old Panama hat on the beach

In the last two summers, wherever you’ve been you’ve seen an avalanche of Panama hats. From very fashionable and well-dressed to easy-going style, the Panama hat is everywhere, and there is no denying it. Saying that the straw hat, also known as the Ecuadorian hat, had a revival is an understatement it’s having a moment

Prada Galleria Bag: Scarlett Johansson in a Vibrant Campaign

Scarlett Johansson in Prada Galleria Bag Campaign by Alex Da Corte

With an enchanting story, the iconic Prada Galleria Bag pays homage to the brand’s heritage while remaining timeless in its design. With a unique combination of traditional craftsmanship and modern aesthetics, the bag has captured the hearts of fashion enthusiasts worldwide. Now, the Galleria Bag is being celebrated in a coloured campaign featuring the Tony

Nature and Artistry Unite: COS x Stephen Doherty Collaboration

A model walking barefoot in a summer village wearing an outfit from the capsule collection COS and artist Stephen Doherty.

Experience the stunning fusion of art and fashion in the highly anticipated COS x Stephen Doherty collaboration. Launching on June 8, 2023, this capsule collection celebrates the captivating beauty of flowers, inspired by Doherty’s ongoing series, “Gratitude Blooms.” So, immerse yourself in the harmonious blend of ink-and-water floral artwork and effortless summer dressing, as COS

Top Beachwear Brands Beloved by French Girls

model from FARM RIO on the beach in Rio taking a shower and wearing a white bikini with flowers

Are you on the hunt for the perfect swimsuit this summer? The kind of bikini or bathing suit that will make you feel like a beach goddess? Well, we’ve done the hard work for you and selected the most unique and top-notch beachwear brands for this season. We understand that when it comes to beach

Bulgari Laguna Blu Diamond sold for more than U$ 25 million

making off Priyanka Chopra wearing Bulgari Laguna Blue diamond at the Met Gala 2023

The Met Gala, one of fashion’s grandest nights, witnessed a breathtaking display of opulence as Bulgari Ambassador Priyanka Chopra Jonas graced the event adorned in an extraordinary necklace. The magnificent piece of jewellery features the Bulgari Laguna Blu Diamond, an exceptional rare stone. Honouring the Majesty of Rome: A Design that Transcends Time The necklace’s

For your nose and soul- the most delicious perfumes for 2023

collage with flowers and bottles of perfumes for 2023

Perfumes are a fascinating blend of art and science. The art of perfumery is all about creating a unique and unforgettable scent by blending different notes. The science of perfumery is understanding the properties of each note and how they interact with one another to create a harmonious and long-lasting fragrance. In this article, Notorious

Our Fav Looks For a Romantic Summer by Patou x MyTheresa

camille rowe in Paris wearing a look for a romantic summer by Patou and MyTheresa

The giant online fashion destination, MyTheresa, collaborated with the French It-Girl, Camille Rowe and French brand Patou to create the perfect Paris-Summer capsule collection. The French actress and influencer flawlessly embody the nonchalance of the Parisian woman, much like the brand Patou does. The collaboration between Patou x MyTheresa brings forth the finest looks for