Do you remember your first designer piece? I still have mine.

fashionista wearing a earring and necklace from Chanel

When I was in my teens, my mother gifted me a Fendi bag—the first designer piece I ever owned, and it’s still with me today! However, this cherished item doesn’t just sit on a memory shelf in my wardrobe; I use it quite frequently. As advocates of the #buylessbuybetter philosophy, we at Notorious believe that

Step Into Spring: Why Boat Shoes Are the Season’s Must-Have

collage with a Miu Miu model wearing a leather skirt and jacket paired with a boat shoe from the SS24 runway

Another fashion season rolls in, bringing with it a shoe trend that feels as fresh and unpredictable as the first warm breeze of spring. This time, the humble boat shoe is stealing the spotlight. Believe it or not, it’s poised to become a major player in your spring wardrobe. In this article, we will explore

Wish List Treat: Miu Miu SS24 Shoes from Sneakers to Loafers

A pair of Miu Miu SS24 sneakers in collaboration with new balance, stays on the floor beside a bed

What leaps to mind at the dawn of a new season? Or rather, what fresh addition do you crown your wardrobe with for a complete overhaul? For me, it’s unequivocally shoes! The moment the last snowflake dissolves, my stride towards spring is propelled by footwear – and decidedly not boots. The Miu Miu SS24 shoes

A brief history of the Wellington boots

Hunter model sitting on the roof top wearing a transparent rain coat and a rubber boot

In the video above, we tell you the history of the Wellington boots. Where the name comes from, when and how it became fashionable. The Wellington boots, or just Welly, have been an enduring fashion icon for quite a while. It became a must-have shoe for the countryside, on walks and hunts. The late Queen Elizabeth

Shoe Trends AW 23/24 – The Ultimate Guide Before Snagging Your Autumn Boots

collage with the runway looks from Celine, Dries van Noten and Stella McCartney showing the shoe trends AW 23/24

Shoes aren’t just a footnote; they’re the game-changers when it comes to shifting your wardrobe from summer vibes to fall chic. And let’s not forget about winter. The world of footwear is ever-evolving, but there are always those killer styles that stand out each year. That’s what we’re diving into today: the must-have Shoe Trends

As Seen at Dior and Co, Pearls Are Trendier Than Ever

Simone Rocha look for AW 2020/2021 with pearls

Pearls, the exquisite gems from the depths of the sea, are never truly out of style, but currently, they are more fashionable than ever! And based on what we witnessed at the Dior Fall 2023 show in Mumbai, the pearl trend is showing no signs of waning. Can Tradition Be Contemporary? While some may consider

8 Style Hacks for a Summer Like No Other 

Model sitting on a chair on a terrace enjoying summer, wearing a blue dress from the brand And Other Stories

Get ready for an exciting summer filled with optimism, vibrant hues, and positive energy. We understand that keeping up with fashion trends can be daunting, so we’ve curated a helpful guide featuring 8 essential style tips for summer to keep you cool during the heatwave. And remember, the top accessory you need is a captivating

There’s a perfect sandal for each type of summer dress 

Woman wearing the best strappy sandals for summer dresses.

Dresses are the most important pieces in a summer wardrobe. And fashion offers us many different styles of dresses, covering diverse trends. For example, the comfortable midi-length peasant dress is just as trendy as the frilly mini dress, typical of the 90s. And each of these dresses goes perfectly with a type of sandal. You’ve

French Girls Step into Spring 23 with These Cute Shoes

collage with the shoes that the french girls are wearing this spring

Notorious is in Paris doing some serious style hunting and in this article, we’ll talk about the most popular shoes on the streets of the fashion capital this spring. Imagine sipping a glass of wine in a cafe while observing people coming and going. That’s the tough life of a style hunter in Paris, but

The key pieces on sale for summer and fall

Whether you are the last-minute shopper type or want to prepare your wardrobe for next season, we’ve got your back. That is, we went thoroughly through all our favourite online shops and brands to find the best and chicest pieces on sale that you can wear in your summer vacations or the fall. Of course,

8 Fashion trends and pieces inspired by the charm of Latin women Bold and fun.

Woman wearing a Carolina Herrera dress with frills and polka dots.

As someone with Spanish and Italian roots who grew up in Brazil, I’ve asked myself, why is it that Latin women are such a lively bunch? Of course, it is true; we indeed love parties, bright colours, bold prints, feminine silhouettes, and luxurious fabrics like lace and devoré. If you go to a wedding in

Wanda Ferragamo, the woman power behind Salvatore Ferragamo

Wanda Ferragamo in the Salvatore Ferragamo's office.

The new must-see exhibition “Women in Balance” in Florence honours Wanda Ferragamo. Discover the powerful woman who helped turn her husband’s shoe workshop into the iconic Italian luxury fashion house Salvatore Ferragamo.

Summer outfits inspired by our favourite cocktails Bottoms up!

collage with yellow floral dress, yellow swimsuit, a straw bag and pastel green slippers inspired by the colours of a marguerita cocktail

As summer approaches, bringing us sunny days, it also brings all sorts of outdoor events like garden parties, tennis tournaments, regattas, and horse races, not to mention street parties. At the Platinum Jubilee Street Party in Vienna last week, sipping a delicious Pimm’s brought me memories of the colourful outfits and fabulous OTT hats at

Time to buy your summer vacation capsule wardrobe. Dresses, bikinis and Co.

Woman on a summer vacation trip wearing hat and swimwear from her capsule wardrobe.

Knowing how to travel light is an art that very few master. And, whenever I spot a woman leaving for a summer vacation trip with a small suitcase, I’m certain she knows how to have a capsule wardrobe. Moreover, I assure you she’ll be the one sporting great looks during her vacation instead of those

Clogs – The only shoe trend I want to wear in spring 22. Footwear craze.

Judith Bradl wearing the clogs that are the best spring 22 trend.

If I had to choose to wear only one footwear style this season, it would definitely be clogs, a shoe trend from the ’60s and ’70s that started making its way back to the runways last year thanks to Hermès and has become a massive spring 22 fashion craze. The Scandinavian sabots with chunky wooden

The 10 Mother’s Day gifts for fashionable mums Ageless and cool.

Fashionable mother putting on her sunglasses.

As Mother’s Day approaches, many of you are still in the dark, thinking about the best way to show your love for your mum and find the perfect gift to brighten her special day. And since women over 40 and 50 are trendier than ever, we selected the ten best Mother’s Day gifts for fashionable

The 6 basic shoes everybody needs to have in their wardrobe We love shoes.

collage with last Chanel AW22 show showing the shoe trends

Many influencers on Instagram are proud to show off their collection of hundreds of shoes organised by colour. They seem to me to be the modern version of the notorious Filipina politician Imelda Marcos with her collection of 3,000 shoes. However, to have a sustainable and smart wardrobe, you need just some good basics shoes

Style tricks: the dos and don’ts for petite women Notorious' hacks.

A petite woman wearing the long coat hack from our Dos and Don'ts.

Shopping can be pretty daunting for petite women lost in an ocean of long-legged trousers and maxi skirts. And even though many retailers create specific lines for shorter and taller women, this is often not enough. For example, a dress from the petite section can reach your ankles, and sometimes, you can barely fit one leg

The Flapper shoes: a symbol of women’s empowerment Still trendy this fall.

Just by looking at the flapper shoes from the Jazz era, you can tell that a real revolution was taking place, empowering women at the beginning of the 20th century. So, let’s go back hundred years ago to know exactly what is flapper shoes. Understanding the time of flapper shoes The post-war Roaring Twenties put

Rolling Stones’ Charlie Watts will be remembered for his music and suits 

collage showing the sartorial stylish Charlie Watts, drummer of The Roling Stones and in the back the rest of the band leaders

Very emotional and deserved tributes have flooded the media since the announcement of The Rolling Stones’ drummer Charlie Watts passing. Most eulogies highlight Watts’s stoic and reserved way of playing the drums, his cool demeanour on stage, and his love for classic jazz. Charlie Watts’ death is a sorrowful moment for Rock ‘n Roll and pop

Like a classic white summer dress, but not exactly How to style jumpsuits and tunicas.

Collage with 4 models wearing white jumpsuits, kaftans, tunicas instead fo the classic summer white dress

The classic white summer dress is great, but what’s even better is the white summer jumpsuit. And cute tunics, of course! While looking for weightless outfits for hot summer days, I couldn’t stop thinking about all of the loose-fitting clothing that I’ve ever owned. Staying away from tight clothes has always been my golden rule.

Celebrating Earth Day with these sustainable fashion brands.

3 pair of tassel tales slippers made in austria

As consumers have become more environmentally conscious than ever before, many fashion brands have committed to ethical production. So, we couldn’t celebrate Earth Day 21, without showing you the top 3 Austrian sustainable fashion brands. As you know Austria is a role model when it comes to environmental protection. The country boasts a high development